IVO WITTEVEEN COMPOSER & MUSIC PRODUCER

Menzis ● Leefkracht

Leefkracht

For health insurance company Menzis, we previously developed a sonic identity. For this subsequent campaign, Ivo wrote a new version for small string ensemble, keeping the brand identity and matching it to the urgency of the new film. And because nothing beats the real thing, especially when it comes to strings, we recorded this with members of the Dutch String Collective.

Recording with the Dutch String Collective

String recording

Credits

AgencyRoorda Reclamebureau

CreativesJoeri Jansen, Joost van Nistelrooij, Dyon Ruiter, Tom van der Veldt

AccountWillemijn Sterk en Hans Bauman

RTV ProducerMarcel Ossendrijver

DirectionLisette Donkersloot (Caviar)

D.O.P.Nanko Goeting

EditGovert Janse, Sanne van Hecke

GradingErik van den Heuvel

Music conceptDiederik & Ivo @ MOST

ComposerIvo Witteveen